Aveda - Salon Development Partner - Minneapolis, MN

Company: The Est--e Lauder Companies Inc.
Location: Minneapolis
Posted on: November 18, 2024

Job Description:

The Salon Development Partner is responsible for the growth of the existing Aveda Salons. This is achieved through business planning with owners resulting in the delivery of sales & revenue targets by executing to brand initiatives and promotional strategies. This includes identifying growth strategies for sell-in and sell-through of products and services, managing inventory, launching new products, implementing services, recruiting students to Aveda salons, and overseeing visual merchandising execution. Maintaining strong business relationships with salon owners, hairdressers, and spa therapists is critical to the success of the role. The SDP is responsible for the opening and training of new salons, conducting in-salon training customized to the salon/institute, and the education, coaching, and development of the salon team. The SDP assesses the salon team's ability to effectively incorporate an education plan and provides frequent feedback on product sales to salon staff and the salon owner, partnering on a growth plan. The SDP is also responsible for supporting new business efforts to recruit new salons to the brand. Anticipated Base Salary Range: $68,000 - $102,000 (Depending on qualifications, skills, experience and/or budget). In addition, The Est--e Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time. The Company maintains highly competitive incentive compensation programs (role eligibility may vary based on terms of the respective plan(s)). In-field Time Allocation (80% of role)

• Identify and convert new business to strengthen market share.
• Develop salon teams through high touch engagement, consistent quality salon/institute visits, and product engagement trainings.
• Achieve sales and productivity goals and brand sales objectives. Lead quarterly Salon Opportunity Action Planning with salons.
• Manage and influence salon teams in sell-through of products and services, utilizing excellent customer service, and quantifying the team's ability to meet and/or exceed sales goals.
• Utilize and demonstrate solid understanding of sales, product knowledge, events, operations, the retail market, and the salon industry to keep the business and the team moving forward.
• Focus on capturing consumer insights/sales trends/traffic patterns, using learnings to influence optimization of the field operation.
• Assess incorporation of skills and techniques taught to staff, and their use in overall sales performance.
• Observe and provide feedback to salon partners regarding performance.
• Communicate sales goals and client engagement strategy.
• Proactively identify inventory/stock issues which may inhibit business.
• Partner with salons/institutes to create in-salon events, using learnings to maximize effective sell-through of the marketing calendar.
• Consumer Facing Side-by-Side Selling/Driving Conversion. Training/Education
• Deliver effective sales by modeling, observing, and providing feedback to ensure effective delivery of sales techniques for varying consumer profiles, including cross-selling techniques for new consumers.
• Promote Aveda hair color and hair/spa treatments to increase Aveda services in salons.
• Drive brand education by ensuring staff is well-versed in brand mission, differentiation, and assortment.
• Deliver brand trainings to dedicated salon staff on product knowledge, service experiences, selling, and leadership skills.
• Maintain and build strong relationships with new and existing salon owners and teams.
• Create and maintain strategic salon/institute partnerships with new salon partners.
• Develop good working relationships with partner salon teams to recognize opportunities consistent with the company's strategic direction. Out of Field Time Allocation (20% of role)
• Analyze the business and identify sales goals/targets to be set, proactively anticipating and rectifying obstacles to goal achievement through critical thinking skills, specific target KPI's relevant to the business, and strategizing client engagement to attract, convert, and retain clients.
• Follow up on emails and calls to existing and new accounts to maintain high communication levels.
• Create feedback loops to the brand by sharing feedback with central teams on execution, competitive products, service offerings and activities, and in-depth knowledge of market trends. Qualifications
• 3-4 years of experience leading/managing sales and customer development, preferably in the Salon/Beauty industry.
• Ability to maximize volume and revenue in accounts by utilizing fact-based selling methods.
• Ability to build and maintain strategic partnerships with customers & COE functions, driving customer satisfaction through superior service and execution.
• Knowledge allowing activation of local and national initiatives and promotions to build brand development and maximize brand performance.
• Solid understanding of sales, product knowledge, events, operations, and retail culture.
• Deep understanding of the salon industry and its current trends.
• Ability to see problems and develop action plans to get past them (i.e., inventory/stock issues).
• A history of demonstrated results through strategic thinking.
• Charismatic individual with strong negotiation and communication talents.
• Ability to work in a fast-paced collaborative environment with multi-unit management skills.
• Availability to work key business hours including weekends.
• Must have valid driver's license to operate an ELC fleet vehicle.
• Support a climate of safety awareness, ensure safety standards are maintained consistently, and report hazards and incidents immediately to supervisors. Travel requirement 30% Job: SalesPrimary Location: US-MN-MinneapolisJob Type: StandardSchedule: Full-timeShift: 1st (Day) ShiftJob Number: 2415226 We are an equal opportunity employer. Minorities, women, veterans, and individuals with disabilities are encouraged to apply. It is Company's policy not to discriminate against any employee or applicant for employment on the basis of race, color, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medical conditions), gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, protected medical condition as defined by applicable state or local law, genetic information, or any other characteristic protected by applicable federal, state, or local laws and ordinances. The Company will endeavor to provide a reasonable accommodation consistent with the law to otherwise qualified employees and prospective employees with a disability and to employees and prospective employees with needs related to their religious observance or practices. Should you wish to apply for this position or any other position with the Company and you believe you require assistance to complete an application or participate in an interview, please contact USApplicantAccommodations@Estee.com.
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Keywords: The Est--e Lauder Companies Inc., Woodbury , Aveda - Salon Development Partner - Minneapolis, MN, Other , Minneapolis, Minnesota